Some companies think logos and branding are so important that they spend millions and million of dollars on design them . Other company go with something simple and end up drop nothing . The funny matter ? It ’s usually the companies that spend little on design logos that become the most iconic blade .
earnestly , companies like BP spend $ 211,000,000 ( recount those nothing ) on the rebranding procedure ( designing the logotype $ 4.6 million , exchange fixtures I ’d reckon , cost a helluva tidy sum more ) while Coke has been rocking the same logotype for years . It pays to pass with flying colors it your first metre . StockLogos roll up the cost of design many famous companiesand its a doozy . [ Stock LogosviaDesign Taxi ]
Sergey Brin designed the original logotype in Gimp . It ’s obviously been tweaked since .
Steve Jobs famously get Paul Rand to contrive the logotype for Next .
Designed by Simon Oxley in 2009 ( it ’s also been update )
35 bucks is pretty cheap for the most notable whoosh in the world . To Nike ’s credit , Nike gave the house decorator , Carolyn Davidson , neckcloth now deserving $ 600,000
I could have done this for at least a thousand dollars crummy .
I do n’t eff how many time Pepsi has rebranded itself .
Aside from a slight hiccough with new Coke , the Coca Cola logo has stayed relatively the same since 1885 .
Designed by Wolff Ollins , it still looks like Lisa Simpson doing something dirty .
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