Appsfireknows a thing or two about the iOS apps ecosystem — they spend all day search for them , after all . So our ears perked up when father Ouriel Ohayon contend in favor of a dedicated game store for iOS gadget . We ’ll let him explain …
open up the App memory board right now .
Take a facial expression at the top 25 free apps right now . bet cautiously . Yes , most of them are games .
No surprise .
game are the hit category . Games are also the most monetise vertical and therefore the section where most apps are vest in paid marketing to get up the chart [ we ’re talking bighearted money ] .
The only problem with that is that , Games are garble the find of the other 20 category . It is really really hard to get noticed in the chart if you ’re not a game . And quite frankly this is not fair . Some manage to get up there : Facebook ( mmm .. wonder why … ) or regularly featured apps ( Pandora , Instagram ) , and sometimes other type of apps .
Games are a shop in the store . It is the only category , that has U-boat - categories because the catalog is too deep .
Apple would make a great service to the developers ’ residential district but also to gamers , if , like music , movies , book , they created a freestanding store with its own sub categories , allow other verticals to come up for and get really bring out .
Games have their own nervous nub ( the Game center ) , their key monetization path ( in app , which is mostly used by games ) , its own user base and ecosystem ( from developer , to app networks like openfeint or scoreloop ) . Games are a separate vertical and should be treated in a disjoined store .
More games would be found , More non games would be visible . Here is our Suggestion : Transform the game plaza in the Game Store . or add a section to it . you could still give access to Games in the App Store for crossing marketing , but clearly separate them .
Google has done it already in the Android market . In Retail and the Software manufacture , games are not sold next to productivity software , even in Apple Stores .
So why amalgamate them ? There may be some estimable reasons like : by looking for games you’re able to disclose other sections you would not make love . But that is not enough . game have too much inertia .
The app thriftiness is too big now to amalgamate everything entirely .
More clarity is good for all .
Do you agree ?
Republished with permission fromAppsfire .
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